Two cozy houses with metal roofs, lit warm from inside, surrounded by small bushes and trees, at dusk.

Hotel Lulu has a variety of policies intended to keep our guests and our staff happy, healthy and respectful of our community.

Pet Policy

Hotel Lulu has been carefully designed as a retreat from the hustle and bustle of the city. To ensure that all our guests are able to thoroughly enjoy their stay, Hotel Lulu does not allow pets on our property. Don’t get us wrong—we love our four-legged friends, but we also recognize the best way to decompress at Hotel Lulu is to remove all distractions.

Creative PAWS is the local doggy daycare and boarding facility in Round Top, you will find they are reasonably priced and conveniently located so your pup will never be too far! They can be reached at 979.702.0488

Antiques Show: Spring and Fall

Round Top, TX is home to the largest antique and vintage design festival in the world. Twice a year major interior designers, celebrities, and design enthusiasts flock from all over the world to shop for one of a kind vintage and antique furniture, objects and curiosities. March and October are two of our busiest months and our mailing list is the first to know about reservations opening for the show. Generally, Spring Show reservations are announced in January and Fall Show reservations in June. The exact date and time will be announced exclusively to our mailing list so it is imperative that you join our list here to make sure you don’t miss out.

General Lodging Policies

Hotel Lulu is an exclusive property where every guest reservation is both important and special to us. If your travel plans change and you must cancel your reservation, please call us at least seven days prior to your arrival date to cancel your reservation less a $100 processing fee per room.

In the unlikely event that you must cancel with less than seven days notice, shorten your stay or check out early, please understand that we must ask you to take responsibility for your entire reservation.

Rates/policies are subject to change and vary during high impact periods and special requests. An extended cancellation notice is required on whole house bookings, property buyouts, and for some holidays and special events and festivals.

Check-in: 3:00 PM.

Check-out: 11:00 AM.

Absolutely no smoking inside rooms or on the property; a cleaning fee of $700 will be assessed for any room showing evidence of smoking.

Gift Certificate Policies

If using a gift certificate for a booking please call and make your reservation over the phone. Gift certificates must be presented at check-in along with a valid driver's license. Gift certificates are transferable. Any remaining amount on gift certificates can be used at a later day up to the expiration date. Gift certificates cannot be redeemed for cash.

Pool

All amenity areas, including the pool are only to be used by registered guests. No unattended children are permitted on the property due to safety concerns regarding the pool, which is unguarded. We do not allow bluetooth speakers, glass or outside equipment in, around or near the designated pool area.

SMS Terms & Conditions

Hotel Lulu (RT 204 Mill LLC) SMS Terms & Conditions

1. Program description: When opted-in, you will receive text messages (SMS/MMS) to your mobile number. These kinds of messages may include a response to an inquiry, real-time texts to ask and answer questions about our guest services and pricing, reservations at the restaurant and confirmations.

2. Program frequency: Message frequency will vary depending on the conversation.

3. Opt out: You can opt-out of this service at any time. Just text “STOP” to the phone number. After you text “STOP” to us, we will send you an SMS reply to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time or text “START,” and we will start sending SMS messages to you again.

4. Help: If you are experiencing any issues, you can reply with the keyword HELP. Or, you can get help directly from us at 979.401.3272.

5. Interruption: Carriers, such as AT&T, are not liable for delayed or undelivered messages.

6. Costs: Message and data rates may apply for any messages sent to you from us and to us from you. If you have any questions about your text plan or data plan, please contact your wireless provider.

7. Privacy: If you have any questions regarding privacy, please read our privacy policy below.

Hotel Lulu SMS Privacy Policy

1. Overview & Program Description

(RT 204 Mill LLC dba Hotel Lulu (“we,” “our,” or “us”) offers a text messaging service (the “Service”) to communicate with guests regarding reservations, check-in/check-out notifications, concierge requests, guest services, and promotional offers (if opted in). By opting into the Service, you agree to the practices described in this Privacy Policy.

2. Information We Collect

We may collect the following personal information when you interact with our hotel text messaging service:

  • Mobile Phone Number: The cellular number you use to opt-in or text our front desk/service line.

  • Personal Identifiers: Your first and last name, reservation/room number, and email address (if provided).

  • Message Data: The content of your text messages, requests, timestamps, and interaction history with our staff or automated system.

  • Consent Data: Records of when and how you provided consent to receive SMS communications from us.

3. How We Use Your Information

We use the information collected via text messaging for the following purposes:

  • To provide transactional and operational hotel services (e.g., room readiness alerts, billing questions, housekeeping, and concierge assistance).

  • To respond to inquiries you send via text.

  • To send promotional or marketing offers only if you have explicitly provided separate opt-in consent for marketing messages.

  • To comply with legal obligations and protect our rights or property.

4. Information Sharing and Disclosure (Crucial for Carrier Compliance)

  • No Selling of Data: No mobile information—including SMS opt-in consent data and phone numbers—will be shared with third parties or affiliates for marketing or promotional purposes.

  • Service Providers: We may share your information with trusted third-party service providers, platform vendors, and mobile carriers who assist us in delivering text messages (e.g., SMS gateway providers), strictly for the purpose of operating the Service. These providers are prohibited from using your data for any other reason.

  • Legal Requirements: We may disclose your information if required by law, subpoena, or legal process.

5. Opt-Out and User Rights

  • Opt-Out: You can cancel or opt-out of the text messaging service at any time by replying “STOP” to any message you receive from us. After doing so, you will receive a confirmation message and will no longer receive SMS messages unless you re-enroll.

  • Help: For assistance, reply “HELP” to any message or contact the hotel front desk directly.

  • Data Access and Deletion: You may request access to, or deletion of, your personal data by contacting us at the email or phone number listed below.

6. Data Security and Retention

We implement reasonable administrative, technical, and physical security measures to protect your personal and mobile information from unauthorized access, alteration, or disclosure. We retain your messaging data only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

7. Children’s Privacy

Our Service is not directed to individuals under the age of 13, and we do not knowingly collect personal information from children.

8. Contact Us

If you have questions about this SMS Privacy Policy or our data practices, please contact us at:

  • Hotel Name: Hotel Lulu

  • Address: 204 East Mill St. Round Top, TX 78954 US

  • Email: ciao@hotellulutx.com

  • Phone: 979.401.3272